Overview

The Movement Control Order (MCO) posed unprecedented challenges for those in fields reliant on physical activities like photography and videography. This project serves as a reminder that, even with the advancement of digital marketing, genuine human connections remain indispensable. The integrated approach of leveraging both digital and traditional methods proved to be the key to not only surviving but thriving in a challenging business environment.

The mix of traditional methods and digital solutions to provide graduates with the graduation portraits they've been waiting for was truly a game-changer for both UiTM and Overhaul Collective.

What we've done

1. Strategic Discovery

2. Video Production

3. Video Editing

4. Photography

5. Graphic Design